DISQUS

Robin Good's Master New Media: The Social Media Press Release: What Is It And Why You May Need It

  • James Bruni · 1 year ago
    One of the best overviews of the Social Media Release that I've read anywhere. This should be reprinted on our trade publication --- O'Dwyer's, which hasn't covered the topic as well.

    James Bruni/ BRUNI PR New York
  • dougfox · 1 year ago
    Much thanks for this comprehensive overview of SMPR!

    Over past couple of years, I've always encouraged dance companies and presenters of dance to embrace the concept of this much-improved approach to generating publicity -- especially given the visual nature of dance. Dance videos and related interviews were made for this type of publicity.

    But despite my best efforts, pr people continue to bombard me with mind-numbing, traditional text-based press releases that never do justice to they wonderful performances they are intended to promote!! :(

    If readers know of performing arts organizations using SMPR, I'd be delighted to hear about it.